When I was a kid, my friends and I would get together after Christmas. The usual question was: “What did you get?” Then we would show off the new model airplane or train or kick around a new football.
It’s Better To Give Than Receive
As I grew older I found more joy in seeing how gifts I gave were received. Yes, I still enjoyed getting the new sweater or a good book. But for me the giving was more rewarding.
In Business, Too
I found my success in selling depended greatly on what I gave. Whether it was a commitment of time to be sure the solution I was proposing was a perfect fit or referral to a colleague, I found those investments in giving were satisfying and ultimately profitable.
Why I Blog
I had a very rewarding 45-year career in sales. While I don’t own an island or even a beach house, I earned more than enough to raise a family and now have a comfortable retirement. The most valuable asset from 45 years of professional selling is the wisdom I gained.
During my career in sales I always sold technically complex products business to business. I know each sales opportunity is unique and each great salesperson has a particular style. But the fundamentals of good professional selling are applied every time we win an order. So in this blog I focus on the fundamental activities, behaviors and knowledge of great salesmanship.
My Gift To You
I blog once a week. It is usually posted on Thursday. You can see the blog post on LinkedIn and starting early in 2020 on the Softer Side Facebook page. If you join our FREE Sales Club, I’ll send you the blog post in email each Friday. One piece of wisdom each week for you to apply immediately improving your performance.
The blog will always be free of any fee. I do ask you to comment on a post when you have benefitted from it. Or when you take issue with it. You can share the post on your social media channel, too. If there is a particular skill you would like addressed, send me an email. I promise to answer all emails and acknowledge all comments.
To learn more sales secrets read Secrets of the Softer Side of Selling. For even more sales encouragement, join our FREE Sales Club! “See” you next week.
Good selling!
Don Crawford